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Turn one recorded video a week into a full content waterfall with Claude Code

Tim Scheuer, a B2B SaaS founder, wanted steady distribution without giving up his week to content. He records a single video each week and has Claude Code break it into several LinkedIn and X posts, a newsletter, an X article, and graphics and carousels. In one seven day stretch this produced 22 pieces of content. He reports more than 300,000 impressions across LinkedIn, YouTube and X from that week and 109 signups for his product. He frames it as a way for a founder to treat distribution as a moat while spending most of the week on the business itself. Figures are his own and cover a single week.

Tools used

  • Claude Code

Sources (1)